Entertainment Marketing Agency

The entertainment marketing agency
that sells out rooms and
grows your audience.

We've built audience acquisition systems for events, tours, streaming, and content brands โ€” turning ad spend into ticket sales, streams, subscribers, and installs, then turning first-time buyers into a repeatable fanbase.

4.1ร—
Avg. ROAS
โˆ’47%
Cost Per Ticket
9.2M
Fans Reached
The Difference

Entertainment marketing runs on
windows other agencies miss.

Entertainment and media brands live and die by the calendar โ€” on-sale dates, premieres, drops, and tour routing. Generic agencies treat these like evergreen campaigns and burn the window. We build for date-driven demand, massive reach, and the fan data that compounds across every release.

Compressed On-Sale Windows

A ticket on-sale or a launch might only have a two-week window that matters. We front-load spend, pre-warm audiences before the announce, and pace daily against sales โ€” so you don't peak too late or leave inventory unsold.

Reach at Efficient CPMs

Entertainment needs scale โ€” millions of impressions to fill a venue or move a release. We build broad, algorithm-friendly campaigns that buy reach at low CPMs without letting frequency and creative fatigue quietly kill your efficiency.

Fandom & Interest Targeting

Fans of one artist, franchise, or genre behave nothing like the mass market. We build audiences off comparable acts, lookalikes from your ticket buyers and streamers, and interest stacks that reach the exact fandom that converts.

Tickets vs. Streams vs. Installs

A campaign optimized for a $75 ticket is built completely differently than one chasing a $2 install or a free stream. We match the bid strategy, creative, and measurement to the actual outcome โ€” not a one-size-fits-all "engagement" goal.

Creative Volume for Content

Trailers, clips, artist assets, UGC โ€” entertainment moves on volume and freshness. We build creative production systems that keep a steady flow of on-brand, platform-native cuts live, so performance never stalls on stale ads.

Organic & Paid Interplay

A viral moment can spike demand overnight. We build campaigns that ride organic momentum with fast paid amplification and retargeting โ€” capturing the fans a viral clip creates before the moment fades.

What We Do

A full audience acquisition
system for entertainment.

We don't run ads in isolation. Every channel is connected โ€” feeding fan data back and forth to optimize for ticket sales, streams, subscribers, and installs, not just impressions.

01 โ€” Meta Ads
Facebook & Instagram for Entertainment
The workhorse for filling venues and driving content demand. We reach the exact fandoms that convert with scroll-stopping video creative built for tickets, tune-in, and installs.
Lookalike audiences built from ticket buyers, streamers, and app users
Fandom and comparable-artist interest targeting at scale
On-sale front-loading and daily pacing against real sales
Retargeting sequences for cart abandoners and warm fans
Learn about our Meta Ads โ†’
02 โ€” Google Ads
Search, YouTube & Demand Capture
When fans search a tour, a title, or "tickets near me," they are ready to buy. We capture that intent on Search while YouTube pre-roll drives trailers and tune-in at massive reach.
Search campaigns for tour, title, and "tickets near me" intent
YouTube trailer and tune-in campaigns for reach and views
App campaigns tuned to cost per install and in-app events
Geo-targeted bidding routed to each tour market and showtime
Learn about our Google Ads โ†’
03 โ€” SEO / GEO
Own Search for Titles, Tours & Talent
Rank for your tour, title, and talent names before scalpers and aggregators do. We also optimize for AI-driven search so your official pages get cited over third-party resellers.
SEO for tour, title, and talent-name search demand
Event and content schema for rich results and tune-in
Official-page authority to outrank resellers and aggregators
GEO content cited by ChatGPT, Perplexity, and Gemini
Learn about our SEO / GEO โ†’
04 โ€” Website & CRO
Pages That Convert Fans to Buyers
Most entertainment traffic leaks between the ad and the checkout. We build and optimize fast, mobile-first pages and ticketing flows that turn hype into completed purchases and installs.
Tour, event, and release landing pages built for conversion
Ticketing and checkout flow optimization to cut drop-off
App store and pre-save flows optimized for completion
Mobile-first speed (the vast majority of fan traffic is mobile)
Learn about our CRO โ†’
05 โ€” AI Automation
Automate Fan Follow-Up at Scale
A fan who buys once should hear from you for the next tour, drop, or season. We build AI-powered systems that segment fans, trigger presale invites, and reactivate lapsed buyers automatically.
Automated presale and on-sale reminder sequences
Fan segmentation by market, genre, and past purchases
Lapsed-buyer reactivation for new tours and releases
Instant AI response to inbound fan and press inquiries
Learn about AI automation โ†’
06 โ€” Custom CRM
A Fan Database That Compounds
Your most valuable asset is a first-party fan list that gets smarter with every release. We build a custom CRM that unifies ticket, stream, and install data into audiences you own.
Unified fan profiles across tickets, streams, and installs
First-party audiences synced to Meta and Google for targeting
LTV and repeat-buyer tracking across tours and releases
Segmented lists ready for every new on-sale or drop
Learn about our CRM โ†’
Our Process

How we build an entertainment audience machine.

01

Audience & Calendar Audit

We audit your existing campaigns, fan data, ticketing or app analytics, and the release calendar. We map every on-sale, premiere, and drop, identify your highest-value fan segments, and find the conversion leaks costing you sales today.

02

Window-Level Campaign Build

We build campaigns around each window โ€” announce, presale, on-sale, and sustain โ€” not one flat evergreen push. Tickets, streams, and installs each get their own bid strategy, creative, and measurement setup.

03

Creative Volume & Testing

We turn trailers, clips, artist assets, and UGC into a steady stream of platform-native cuts. We test hooks and formats fast, kill fatigue early, and keep fresh winners live through the entire window.

04

Pace, Retarget & Scale

We pace daily spend against real sales, retarget warm fans and cart abandoners, and scale what works. Then we feed every buyer into your CRM so the next tour or release starts with a warmer, cheaper audience.

Why Imprint

We speak entertainment. Most agencies don't.

Window-driven media planning.

We build to on-sale dates, premieres, and drops โ€” front-loading spend and pacing daily so you sell out on time instead of discovering the window closed.

Outcome-matched optimization.

We optimize to the real goal โ€” tickets sold, streams, subscribers, or installs โ€” and connect ad spend to your ticketing, app, and streaming data so we know what's actually working.

One dedicated media buyer per account.

Your campaigns are owned by one expert who knows your fanbase, your genre, and your routing โ€” not rotated through a junior account manager.

Full-funnel, not just ads.

We manage the whole journey โ€” from ad to landing page to checkout to post-purchase fan retention. Most agencies stop at the click.

Results

What we've built for
entertainment clients.

Live Events ยท Meta Ads
โˆ’47%
National Touring Act
Rebuilt Meta campaigns across a 22-city tour with market-level lookalikes and daily pacing against box-office data. Cost per ticket dropped 47% and eight underselling markets sold out.
Streaming ยท Google + YouTube
3.4ร—
Direct-to-Consumer Streaming Brand
Combined YouTube trailer reach with Search demand capture and a rebuilt signup flow. Tripled paid subscriber sign-ups at a lower cost per subscriber within a single season.
Mobile App ยท App Campaigns
โˆ’38%
Entertainment Mobile Game
Restructured app campaigns around high-value in-app events and refreshed creative on a weekly cadence. Cost per install fell 38% while day-7 retention held steady.
FAQ

Questions we always get,
answered directly.

It depends heavily on the goal and the window. A single-market show or club date might need $2,000โ€“$5,000 in paid spend to fill the room, while a multi-city tour often runs $30,000โ€“$150,000+ across the routing. Streaming and app clients typically start at $10,000โ€“$25,000/month to gather enough conversion data, then scale with ROAS or cost-per-install targets. The right number is driven by your ticket price or LTV, your target cost per acquisition, and how compressed your on-sale or launch window is.
Cost per ticket usually runs $4โ€“$15 for lower-priced GA shows and $15โ€“$40 for premium or arena-level pricing, depending on artist demand and market. Cost per app install typically lands at $1โ€“$5 on Meta and Google for entertainment apps, with games often higher for high-value players. Cost per subscriber for streaming commonly ranges $15โ€“$50 depending on price point and trial terms. These move with demand, creative quality, and how warm your retargeting pool is โ€” established fanbases consistently hit the low end.
Most winning campaigns use all three for different jobs. Meta (Facebook and Instagram) is the reach-and-conversion workhorse โ€” best for filling venues, driving installs, and retargeting warm fans with video. Google captures active intent on Search ("tour tickets," a title name) and drives massive trailer reach on YouTube. TikTok excels at top-of-funnel discovery and riding viral moments, especially for music, creators, and younger audiences. The strongest strategy uses TikTok and YouTube to build demand, then Meta and Search to convert it.
Faster than most industries, because entertainment demand is concentrated. We like to be live 2โ€“4 weeks before an on-sale or premiere to pre-warm audiences and build a retargeting pool. Once the on-sale hits, campaigns typically start driving measurable sales within the first 24โ€“72 hours, and we pace spend daily against real numbers. If you come to us inside a tight window, we can launch in a few days โ€” though earlier always means cheaper, more efficient sales.
We start with your first-party data โ€” past ticket buyers, streamers, app users, and email lists โ€” and build lookalike audiences from your highest-value fans. We layer in comparable-artist and franchise interest targeting, and let Meta and Google's algorithms broaden from a strong signal rather than guessing cold. Fandom targeting matters because fans of a specific act or genre convert at a fraction of the cost of the mass market. Over time, the fan database we build makes every new release cheaper to sell.
We connect campaigns directly to your ticketing platform, app analytics, or streaming backend so we optimize toward real outcomes, not clicks. For Meta we use server-side conversion tracking (Conversions API) to attribute ticket sales, installs, and sign-ups accurately despite tracking loss. For Google we import offline and in-app conversions. We report on cost per ticket, cost per install, cost per subscriber, ROAS, and fan LTV by channel โ€” so you always know which spend is actually driving sold-out rooms and retained audiences.
A good entertainment marketing agency understands that the calendar is everything โ€” they plan to on-sale dates, premieres, and drops, and pace spend against real sales instead of running flat campaigns. They optimize to actual outcomes (tickets, streams, subscribers, installs) rather than vanity reach, and they can produce creative at the volume entertainment demands. Look for experience with events, tours, streaming, or apps, comfort with ticketing and app measurement, and the ability to build a first-party fan database you own โ€” so every release compounds instead of starting from zero.
Our Services

Every tool in one integrated
audience growth system.

Get Started

Ready to sell more tickets and grow your audience?

Get a free audience audit โ€” we'll show you exactly where you're losing ticket sales, streams, or installs, and what it'll take to fix it before your next window.