INSIGHTS - IMPRiNT - A West Los Angeles Digital Agency
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Why You Should Follow Competitors on Social

Have you heard that old saying? “Keep your friends close and your enemies closer”. Of course, you don’t want to leave yourself in danger to anything your enemy may try while you are not paying attention. It is true for the small business and digital marketing world also. It may be inconsiderate to think of competitors as enemies but the analogy works. That’s why it is advisable to keep your enemies closer so they don’t...

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Top 10 Shopify Plugins to Rapidly Grow Your Online Business in 2019

With e-commerce generating $2.3 trillion in sales in 2017, the competition is brutal in this space. Hence, growing your brand-new online store is one of the greatest challenges you will face if you are an e-commerce entrepreneur. However, with trusted platforms like Shopify, the challenges can be alleviated to a great extent. Once you have Shopify store up and running you can use Shopify Plugins to grow your business with innovative and fresh features. However,...

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The Power of Link Building

How to use link building to grow an online business?   Link building is an important aspect of SEO. If you have not employed link building strategies in your marketing, then you are most likely missing out on prospective business. Links gained from websites with a high domain authority are one of the best ways to get your website to the top of the pack in the Search Engine Results Pages (SERPs). But, before we take a...

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How to Build a Strong Brand

How to Portray a Powerful Picture of a Brand? A recognizable and loved brand image is one of the most important assets a company can own. It provides a unique identity to your company and helps you in establishing a differentiated position in today’s crowded market place. It helps you in driving more customers toward your products than the other brands. As per the research, around 60% of consumers prefer to buy new products from the brand...

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How to effectively run an SEO campaign

How to effectively run an SEO campaign? When a digital marketing agency starts optimizing any website from the ground up, it requires a fair amount of planning. This is the key to run a successful SEO campaign. Running an effective SEO campaign was a bit easier years ago. Back then, all you had to do was build rich anchor text links, in order to dominate the search engine rankings. Evolving Google algorithms affecting SEO strategies But, nowadays, SEO is not that...

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