INSIGHTS - IMPRiNT - A West Los Angeles Digital Agency
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The Art of Keyword Research in 2019- Everything You Need to Know

Keyword research is a principal SEO practice to determine a host of words and phrases that people use to find relevant information from a search engine. For example, you own an e-Commerce store selling a broad selection of sports shoes in London. Now, the website relevant keywords include sports shoes, sports shoes in London, best London sports shoes, etc. When To Do Keyword Research?     While keyword research is a crucial step when formulating search engine optimization strategy,...

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4 Link Building Strategies that still Matter in 2019

A decade back, link building was primarily centered on quantity and not quality. Things change and so did the outlook towards creating a strong backlink profile for your website.     In 2019, link building is completed transformed- a different ball game altogether.  Wondering how? Read on to learn more… Before we go any further, one critical thing to know about modern link building is that you cannot create hundreds of meaningful backlinks overnight. Backlink creation is a...

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How to Optimize your Website for Mobile Audience?

In the last decade, smartphones have revolutionized how we browse and shop online.    As per Google’s 2017 data, 40% of online transactions were done over smartphones that speaks of the growing influence of mobile marketing.    Going by Salesforce,  71% of Internet marketers firmly hold the belief that mobile optimization is a requisite to grow the dominance of online businesses.    So, is your website optimized for mobile devices?     Mobile site optimization is far more than just responsive design. It...

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4 Blunders to Avoid When Hiring an App Development Agency

With global mobile app industry attaining new peaks of marketability, each passing fiscal quarter, more and more businesses will be adding this technology to their repertoire in the next couple of years.    Amid today’s fierce competition, the need of the hour for businesses, especially SMEs is to strengthen their customer engagements. And, there is no better way other than building a dedicated mobile app.    A B2C smartphone application plays an integral role in enhancing customer tenfold, and...

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7 Step Guide to a comprehensive technical SEO audit

With ever-evolving & expanding competition in the digital marketing landscape, success befalls only to those who are ahead of the game.   Search Engine Optimization in 2019 is an effectual weapon that levels the business playing field, much to the delight of small businesses. As, nowadays even startups stand shoulder-to-shoulder with market giants, thanks to the limitless capabilities of SEO.   Search Engine Optimization in recent years has grown on to become a solid means to increase web visibility,...

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